Here is your company’s opportunity to be part of a growing content delivery channel, podcasts! The pet food industry is a constantly evolving landscape of trends and consumer needs. Petfood Industry’s editor, Lindsay Beaton, interviews industry experts and covers important and relevant topics impacting the world of pet food with new podcast episodes yearlong, every other Wednesday.
Each 20-40 minute podcast provides a popular format for pet food professionals from around the world to hear the latest information concerning their industry while relaxing, exercising, driving to work or any daily activity.
With an average of almost 250 listeners per episode, the engagement in this format increases as more episodes are created.
The full library of podcast episodes is available on these platforms: Apple Podcasts, Google Podcasts, Pocket Casts, SoundCloud, Spotify, Stitcher and TuneIn.
“We want to thank AFB International for sponsoring this podcast. AFB is the premier supplier of palatants to pet food companies worldwide offering off the shelf and custom solutions that make pet food, treats, and supplements taste great.”
44% of pet food professionals use podcasts as an information source during the buyers journey.
